Test two offers. Keep the winner.
Stop guessing which upsell drives more revenue. Split your traffic, measure real orders and AOV per variant, then confirm the winner with one click.
Best practice advice won't tell you what works for your store
Every article says the same thing. Free gifts beat discounts. Bundle builders lift AOV. Buy X Get Y is a proven converter.
The problem is that none of it is specific to your catalog, your price points, or your customers. A Free Gift that drives huge lift for a skincare brand might underperform against a Bundle Builder for a fashion store. The variables that matter are yours alone.
Generic advice gets you started. Real store data gets you ahead.
Assign any offer to each variant, no limits
- All Upnova offer types supported
- Auto-splits traffic 50/50 at activation
- Each shopper sees one consistent offer per session
See orders and AOV broken down by variant
The experiments dashboard shows orders and average order value for each variant separately. Not aggregate site numbers that blur what's actually happening. Each variant's real contribution to revenue, side by side.
Pick the winner. Upnova handles the cleanup.
- Losing variant offers archived automatically
- Winner stays live with zero reconfiguration
- Experiment marked complete in your dashboard
Every offer type you already use, in a test
Experiments aren't a separate tool. They sit on top of your existing Upnova offers. If you can build an offer in Upnova, you can put it in an experiment. No rebuilding, no duplicate setup. Just assign what you already have.
Merchants are already seeing the results
Talal Kaakani — Co-founder
37% increase in AOV. They thought about every little detail
Tessa Cheek
10% increase in AOV. 30% increase in gross sales
Dan Baird — CEO
10% increase in AOV after 7 days. 50% increase after 4 months.
Kristina Braly — CEO
30% increase in AOV. Upnova pays for itself within the first sale
Tyler McComb — CEO
We see 30% increase in average order value cart size
Jake Kissick — CEO
6.5% Conversion Rate + 10% more AOV and credit a ton of that to upnova.
James Higgins — Founder of Ethical Bedding
15% boost in AOV across whole product range
Chris Loverseed — Owner
It's one of the few apps that my ROI has been very clear
Isaac Lewis — Director of Sales
It's really good to add extra revenue to the bottom line
Bonnie — Founder of Basics by B
Our conversion rate is up higher than it was before
Thomas Fischetti — CEO
It's been HUGE for boosting our AOV
Dustin Paisley — Co-founder
You're missing out if you're not on upnova
Every month without a test is a month you're leaving lift on the table.
You already have the traffic. The offers are already built. Running two of them at the same time costs nothing extra. The only thing missing is the data to know which one to scale.
That's the test you haven't run yet.
Also in Upnova
Want to test your cart drawer too?
Upnova also lets you A/B test the cart drawer itself - layout, design, trust signals, and more. Both experiment types run independently and can run at the same time.
Run your first experiment today.
Start free. No developer needed.
Create an experiment, assign offers to each variant, and let your live traffic decide. The store data tells you which offer wins. You keep it running.
No commitment. Cancel anytime.
