Upsell customers while they're still on the product page.
Most Shopify stores put their upsell offers in the cart. By then, customers have already made up their minds. Upnova puts the offer where purchase intent peaks: right under the buy button.
Your cart upsells are too late.
By the time a customer opens their cart, they're in checkout mode. Their mental budget is set. The items are decided. The only question is whether to add shipping protection.
The product page is different. That's where they're still open. Still considering. Still asking: "Is this worth it? Should I get more?"
That's exactly when to show them an offer.
Most Shopify stores never do.
Three offers that work on the product page.
Bundle Builder
Show a progress bar and bundle items directly on the product page. Customers see how close they are to unlocking a discount tier, and can add complementary items from the bundle without leaving the page. By the time they hit checkout, the basket is already built.
Best for: Stores where 40%+ of orders already contain two or more items.
Product Volume Discount
Show tiered pricing right under the buy button. Buy 1 at full price. Buy 3 and save 20%. Buy 5 and save 35%. The widget handles variant selection, quantity, and discount math automatically.
Best for: Consumables, apparel, accessories — anything a customer would naturally buy in multiples.
Cross-Sell
Show products that naturally pair with what the customer is already looking at, directly on the product page. Pair it with Buy X Get Y and the offer writes itself: "Buy this, get a complementary item with 20% off." Customers discover the combination before they ever reach the cart.
Best for: Stores with clear product pairings and a Buy X Get Y offer already set up.
Bundle Builder
Show a progress bar and bundle items directly on the product page. Customers see how close they are to unlocking a discount tier, and can add complementary items from the bundle without leaving the page. By the time they hit checkout, the basket is already built.
Best for: Stores where 40%+ of orders already contain two or more items.
Product Volume Discount
Show tiered pricing right under the buy button. Buy 1 at full price. Buy 3 and save 20%. Buy 5 and save 35%. The widget handles variant selection, quantity, and discount math automatically.
Best for: Consumables, apparel, accessories — anything a customer would naturally buy in multiples.
Cross-Sell
Show products that naturally pair with what the customer is already looking at, directly on the product page. Pair it with Buy X Get Y and the offer writes itself: "Buy this, get a complementary item with 20% off." Customers discover the combination before they ever reach the cart.
Best for: Stores with clear product pairings and a Buy X Get Y offer already set up.
Your product page should earn its keep.
Merchants running product page upsells consistently see AOV lift before checkout, without changing their product or spending more on traffic.
We've helped 600+ merchants fix this.
We know the feeling: you're paying for every visitor who lands on your store. You've set up a great product page. But checkout numbers don't reflect that. Something's missing between "add to cart" and "actually bought more."
It's usually visibility. The upsell exists, but no customer sees it until it's too late.
Upnova puts product page upsells under your buy button, where customers are already paying attention.
$60M+ in upsell revenue generated across 600+ merchants.
Put your upsell where it belongs.
Start free. No developer needed.
Stop waiting for customers to reach the cart. Show them the offer while they're still excited about the product.
No code required. Works with any Shopify theme.
